Developing new products is a passion and also a necessity for us. With our stated objective of providing at least 90% of the family food basket in the next few years this is of top importance to us. We have a strong R&D team focused on food products and also work with many Research Institutions and experienced food consultants to create new and unique products. Over the last two years we have been successful in launching over 300 products ranging from different flours products Agriculture Jewellery Fashion Scrap Advance Computer Systems Advance Electronics Security Systems Handicrafts Ethenic Furniture etc. Having our own stores and dedicated partnerships with Retailers in India and abroad ensures that we get constant feedback on products new ideas and recipes from our customers. Our dedicated Seed to Kitchen supply base enables us to respond quickly based on consumer feedback. Sometimes we change the seed varieties or even the production areas or crop production practices to get the ingredient with the right quality and flavour. Our product development efforts start with a concept and a search for the recipes. This often takes us to the homes of families who have perfected the art of fine cooking over many generations. Then our culinary experts in our trial kitchen experiment and fine tune the recipe. We then work with experts research institutions and manufacturing partners to develop the production technology. We strictly adhere to the Organic protocol.
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